News Archive

How to Make a Point Online

by Emily - February 12, 2015

One of life’s greatest balancing acts is stating how you really feel without getting people’s backs up. As a rule, we encourage our clients to be as open as they dare and to assign their own views and personality to their content.  Whether you’re ranting on your personal Twitter account, dealing with a customer complaint […]

Why call it PR?

by Emily - January 14, 2015

People often ask why our company is called Moonshine PR and not Moonshine Communications, or Moonshine Marketing, or Moonshine Digital, or just plain Moonshine. The answer usually leads me off on a long diatribe on semantics but I’ll try to keep it succinct. Marketing, social media, communications, PR; call it what you like. All these […]

Happy New Year?

by Emily - January 8, 2015

When is it too late to wish you a happy new year? Is it now? Whoops. The last few months have seen Moonshine PR busier than ever. We’ve been busy helping our clients to amplify their online voice and reputation and they’re seeing great results on their sales and website visits, so we’re happy. 2015 […]

Who should I let speak for my company on social media?

by Emily - September 11, 2014

I am often asked whether a company’s employees should be allowed to use social media on their behalf. The answer is an emphatic YES (with caveats). If you’re lucky enough to have employees who are engaged and proactive enough to want to promote your brand online then you really should capitalise on that.

Let’s get off to a great start!

by Emily - August 7, 2014

Here at Moonshine Towers we aren’t at all creepy, we can’t read minds but we do work hard to make sure that all our clients are clear what we are doing for them, why, and exactly how much it will cost. That’s why we’ve got a very clear set of questions we always ask our clients…